Privacy Policy
Transparent data handling practices in full compliance with UK and EU data protection regulations.
1. Who We Are
Orbis Strategies Ltd is a UK-based marketing consultancy specialising in AI-driven marketing strategies. We are committed to protecting your personal data and respecting your privacy in accordance with the General Data Protection Regulation (GDPR) and the UK Data Protection Act 2018.
Data Controller: Orbis Strategies Ltd
Contact: info@orbisstrategies.com
2. Information We Collect
Personal Information:
- Name, email address, phone number, and company details when you contact us
- Marketing preferences and communication history
- Website usage data through cookies and analytics
- Campaign performance data when managing your marketing activities
Technical Information:
- IP address, browser type, and device information
- Website navigation patterns and page views
- Referral sources and search terms
3. Lawful Bases for Processing
We process your personal data under the following lawful bases:
- Consent: When you provide explicit consent for marketing communications
- Contract: To perform our services and fulfil contractual obligations
- Legitimate Interest: To improve our services and website functionality
- Legal Obligation: To comply with legal and regulatory requirements
4. How We Use Your Information
- Provide marketing consultancy services and campaign management
- Respond to inquiries and provide customer support
- Send relevant marketing communications (with your consent)
- Improve our website, services, and user experience
- Comply with legal obligations and protect our business interests
- Conduct analytics and performance measurement
5. Data Sharing and Third Parties
We may share your data with:
- Service Providers: Trusted partners who assist in delivering our services
- Marketing Platforms: Google, Meta, LinkedIn for campaign management (with your consent)
- Analytics Services: To understand website performance and user behaviour
- Legal Authorities: When required by law or to protect our legal rights
All third parties are bound by strict data protection agreements and GDPR compliance requirements.
6. Data Retention
We retain your personal data only as long as necessary:
- Client Data: For the duration of our service agreement plus 7 years for legal compliance
- Marketing Data: Until you withdraw consent or 3 years of inactivity
- Website Analytics: 26 months maximum
- Inquiry Data: 2 years or until you request deletion
7. Your Rights
Under GDPR, you have the right to:
- Access: Request a copy of your personal data
- Rectification: Correct inaccurate or incomplete data
- Erasure: Request deletion of your personal data
- Portability: Receive your data in a structured, machine-readable format
- Restriction: Limit how we process your data
- Objection: Object to processing based on legitimate interests
- Withdraw Consent: Remove consent for marketing communications
8. Data Security
We implement appropriate technical and organisational measures to protect your data:
- UK-based hosting with enterprise-grade security
- Encryption of data in transit and at rest
- Regular security audits and vulnerability assessments
- Staff training on data protection best practices
- Access controls and authentication measures
9. Contact Information
These Terms and Conditions govern the provision of marketing consultancy services by Orbis Strategies Ltd (“we”, “us”, “our”) to clients (“you”, “your”). By engaging our services, you agree to be bound by these terms.
Company Details:
- Orbis Strategies Ltd
- Registered in England and Wales
- Email: info@orbisstrategies.com